Case Studies . Event Medicine Company
Event Medicine Company
Modern methods support nationwide medical service
Set up in 2002, The Event Medicine Company provides a comprehensive medical service to events of all types and sizes.
Now in its 16th year, it has considerable experience and expertise in providing medical cover to address all medical and paramedical event needs, from the start of build to ultimate departure from site.
The Event Medicine Company has built a strong national portfolio and is present at air shows including Farnborough and Great Yarmouth, triathlons such as IronMan, equestrian events, road running, and corporate events, to name a few.
It also offers specialised professional expertise in relation to aviation medicine, water rescue, decontamination procedures and exercise facilitation.
Success and scalability
The business’s reputation, which has grown significantly through word of mouth, has been built upon its professional staff, high-end medical cover, and established and loyal customers.
With five full-time equivalent team members and a database of 300 staff servicing nationwide medical facilities, The Event Medicine Company needed to look at innovative ways to ensure its maintains its success while supporting its ability to scale.
Smarter not harder
With the support of i2s, it looked at smarter ways of working through the use of technology and remote working. Since employing these innovations, the company is able to disseminate information quicker, allocate workload and reduce overheads.
Today, the medical services company uses integrated cloud-services, Office 365 and bespoke staff management event booking software.
“I2s gave us eye-opening ways to save time, improve efficiencies and introduce new areas to do business in. Along with its support and mentoring, we have been introduced to others that can help take our business to the next level,” enthused Adam Waller, Advanced. Nurse Practitioner and Business Development Manager, The Event Medicine Company.
Market awareness and opportunities
The coaching programme has helped speed up a new opportunity relating to service provisions and pharmaceutical wholesale market.
With a new structure in place, The Event Medicine Company now has the management and freedom to develop and innovate. After being introduced to investors and funding options through i2s, it is now looking to leverage its unique selling points (USPs) to develop its commercial tactics and build its market presence.